News » 29.04.2025 - US: Virginia floriculture blossoms during the spring

Virginia's flower farms are bursting with color as growers prepare their fresh blooms for a busy season. From cut flowers and U-pick farms to nurseries and wholesalers, floriculture is thriving in the commonwealth. In 2023, the sector brought in nearly $133 million in cash receipts, ranking it No. 11 among Virginia's top agricultural commodities and No. 14 in flower-producing states nationwide.

According to the U.S. Department of Agriculture's 2022 Census of Agriculture, Virginia is home to 320 cut flower farms—a 74% increase from 2017, demonstrating how demand has blossomed for local flowers.

In Augusta County, Jessica Hall of Harmony Harvest Farm cultivates over 200 flower varieties on 20 acres, including anemones, dahlias, hydrangeas, peonies, ranunculuses and rudbeckias. On a recent episode of Virginia Farm Bureau's Real Virginia television program, she explained that "Mother's Day is what we like to call the 'Super Bowl' of the flower industry.

Hall typically has about 1,500 plants ready in time for the May holiday, and they sell quickly. In addition to retail and wholesale flowers, Harmony Harvest offers U-pick, floral workshops and farm tours.
 

 

Source: www.floradlaily.com

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