News » 07.09.2026 - Indian grower's floriculture journey gains Prime Ministerial recognition

The journey of Vesalu Puro, a progressive woman farmer from Porba village in Phek district of Nagaland, has received national recognition after Prime Minister Narendra Modi highlighted her success story in the 137th episode of his monthly radio programme "Mann Ki Baat" on August 30. Highlighting her remarkable transformation from a small-scale flower grower into a promising commercial floriculture entrepreneur, the Prime Minister appreciated how scientific training, technical guidance and institutional support helped her turn her passion for flowers into a sustainable livelihood and an emerging enterprise. Vesalu Puro began growing flowers on a small scale in 2021, initially responding to the growing local demand for flowers for weddings, church functions, festivals and other social occasions.

With technical support from ICAR–Krishi Vigyan Kendra (KVK), Phek under the ICAR-NRC on Mithun Medziphema, Nagaland and ICAR-ATARI Zone VII, Umiam, she was introduced to the gladiolus variety 'Arka Amar'. KVK Phek provided her with 6,000 corms, along with technical training and guidance on scientific floriculture practices. From just 0.25 acre, she harvested approximately 5,400 marketable flower spikes.

Encouraged by the success of her initial venture, Vesalu expanded and diversified her enterprise. Today, she has developed a fresh-cut flower enterprise with around 400 varieties, including hydrangea, peony, delphinium, stock, eucalyptus and gladiolus. Her flowers, which were initially marketed within the local area, are now supplied to different parts of Nagaland and even to major metropolitan markets such as Delhi and Mumbai.
 

Source: www.floraldaily.com

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